I used to love blogging.
Five years ago when I started, it was a way to connect—to build online relationships. I went months without one comment and then it happened. I connected.
Somewhere along the way, blogging has become a marketing tool for writers and anyone else with a product to promote.
A few weeks ago I attended my ACFW writers group. The speaker’s topic was about using your blog as a means to market yourself. Most of the advice she offered went over my head.
Sure I get it. If I want to sell books, I need to sell myself. Over the years, I have watched plenty of my writer friends gain agents and publishing deals and then turn their blogs into huge marketing tools.
I understand advertising. I used to do it when I owned a store. It works.
But somewhere too along the way during the past four years, I’ve decided that having the money to pay my mortgage or my health insurance policy takes more precedence than about how many people comment on my latest post.
I also care about the friends I have and how to be the best friend I can be to them. I care that my husband is happy on his job and that we are attending a church that doesn’t care about entertaining but sharing God’s word. I care that I haven’t seen my only child for more than ten months and that my father is dying alone in a nursing home and I probably won’t attend his funeral.
I care about the people who are kind enough to continue this online relationship with me because someday we just might meet in real life or help each other along the way.
I want to love blogging again. I want to write about what really counts in our lives even if it means hard topics. Even if it means my numbers decline. That’s who I am.
Okay, maybe I better go eat my fruit and oatmeal now.
Why do you blog?